Research template
Purchase intent test
Measure real purchase intent before you commit budget.
Who it’s for: Teams validating a product, price, or offer.
When to use it
Use this before a launch or a big spend, to see whether the audience is actually ready to buy — and why.
What you get
- Purchase intent among your target audience
- What drives or blocks the decision
- A clear read before you invest
Typical time
Usually 1–2 weeks
Sample size
100–200 respondents recommended